JB Choi is a UX/Visual designer based in NYC, originally from Seoul, South Korea, having a background in human-computer interaction, psychology, business management, and digital branding.


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Concert Poster Series

How would it be if glittering lights changed to typography?

I made a set of typographic posters for three different music concerts, which were scheduled to be held in the same place, Music Hall of Williamsburg. Each music concert is performed by different artists: Shigeto, JD McPherson, and All Them Witches. Glittering and wavering lights inspired the expression of the typography in the concert hall. In addition, I represented their music styles using different forms and colors. Lastly, I made that all three posters have a recognizable inherent system.